New Hampshire Becomes Sixth State to Move Lottery Online

new_hampshireWithout too much fuss, New Hampshire Lottery started offering the sale of lottery tickets and instant games online. The launch of its new online platform, iLottery, comes at a time when New Hampshire’s lottery ticket sales are setting new records, especially when it comes to scratch tickets.

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New Hampshire Lottery said that iLottery represented a new way for players to buy tickets for some of its most popular games, including Powerball and Mega Millions, online.

“We have long viewed ourselves as a player-centric lottery,” said Charlie McIntyre, the executive director of the New Hampshire Lottery. “Our focus in everything we do is how best to make our products entertaining and accessible to our customers by creating a strong and positive play experience.”

The state introduced a bill to bring the lottery online in June, 2018 and set about to make this a reality as soon as Governor Chris Sununu signed the bill into law.

iLottery is available to players 18 years or older. There is no cost to register for this service, although players need to go through an identity verification process which includes their name, address, date of birth and the last four digits of their Social Security number. Players need to complete the verification process as part of assigning up for a New Hampshire iLottery account.
Once players have such an account, and provided they use devices (smartphones, tablets, laptops) or computers within state lines, they can play instant win games and buy lottery tickets online.

In the year ending June 30th, the Lottery set a record for annual sales and reported that it sold $331.8 million in tickets. Scratch cards accounted for $238.3 million in revenue – up nearly 7% from last year. All in all, the New Hampshire Lottery paid out $211.5 million in prize money in the period. The most popular scratch card was Granite State Gold, which produced over $39 million in sales.
Looking at lottery ticket sales, Mega Millions did extremely well, with an increase of 60% in sales. Powerball’s sales jumped 13%. Net profits for the New Hampshire Lottery were 20% more than the year before and was reported to be $86.5 million.

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